How do you get started in the field of e-commerce?

The world has become a small village, everyone is connected to each other through the Internet. Recently, the term electronic commerce or eCommerce has appeared in English, which is the process of buying and selling products or services between individuals and companies, as well as making financial transfers and transferring data via the Internet.
It is expected that the value of the e-commerce market will reach 200 billion dollars by the year 2026, and this is an irreplaceable opportunity that you should take advantage of well. We offer you this article to show you how to start in e-commerce and its most important advantages.
If you want to create an online store, buy and sell products around the world, or are looking to increase your monthly income, then you are in the right place to start your first steps in e-commerce.
How to choose the best type for your e-commerce business

Thinking of entering the world of e-commerce but not sure which model is right for you? Don't worry, we can help you choose, you just have to answer the following questions:
Who is your customer?
Who will you target with your products or services? Do your services or products benefit personal consumption? If your answer is yes, your business model will be (B2C), but if it is suitable for consumption in companies and institutions, your business model will be (B2B).
What is your budget?
Can you buy in large quantities and compete at a cheaper price than standard prices? Do you have a limited budget? Your budget will inevitably affect the choice of the business model or the profit model. For example, you cannot sell to companies with a small budget, and you will not achieve large sales if you sell the large quantities that you own retail to consumers.
What is your degree of experience?
The expert can use the private label selling model, while the dropshipping system is more suitable for beginners.

4 steps to starting an e-commerce business
Product selection
When starting your e-commerce business, you must answer the most important question: What will you sell? Because e-commerce is very competitive, so you have to choose competitive products.

Develop an action plan

Develop a clear business plan for your online store. You need a business plan that includes a strategy for financing, marketing, and advertising for the business.
Create your own e-commerce website
You can create an online store with ease through sites like Shopify. You can buy your own domain name and use the tools available on these sites to build a custom website from the ground up.
Marketing your website
  In order for your site to be effective, you must work continuously to develop the customer base through social media marketing to advertise your site. After launching the website your marketing plan should not end, make sure you use Google Analytics to better understand you customers.

Payment gateways in e-commerce
The electronic payment gateway is the intermediary between the seller and the buyer in a financial transaction via the Internet. Ensures a smooth, fast and secure payment process away from any attempts to swindle, defraud or steal data. It is considered an important and essential component of every online store, and among the most important payment gateways in the Arab world, we mention the following portals:
Paypal PayPal
PayTabs
facilitator Moyasar
PayFort
Hyperpay

How do you choose the right payment gateway for you?
There are many payment gateways that do the job and complete the payment process in your store, but how do you choose the right one? You can choose based on studying several factors, the most important of which are the nature and preferences of your target audience, the type of your products and prices, the fees imposed by the portal on transfers, security options, and so on. Choose a payment gateway that offers payment options that suit your customers' preferences, cheap and secure, and complete the payment process in a short time without going through many steps.
Marketing for electronic stores
After creating your online store, you must think about how to attract attention to it, expand your customer segment, and ensure its continuity. Free and paid marketing strategies are available for this, including optimizing your store for search engines, which provides a long-term strategy to attract free traffic from search engines. You can also market through Social media, email, paid advertising, offers and rewards.
One of the top 5 advantages of e-commerce.
Low material cost.
When you start your journey in e-commerce, you do not need a large amount of capital when you start, you only need a website design and you can manage your online store while sitting on your sofa at home.
On the contrary, traditional stores require exorbitant costs, especially when starting work, in terms of renting a place for the store, costs of designing the store, and other expenses for employees to run your store.

  Round-the-clock income.
Your online store is available to receive customers 24 hours a day, seven days a week, through paid advertisements on social media platforms, unlike traditional stores that are limited to a specific time to receive customers.

Global sales.
Through e-commerce, you can buy and sell products from all countries of the world, not just in your country.
Easy to view best-selling products.
Online store owners can display their products to customers. Unlike traditional merchants who may have to spend a lot of effort and money in designing a way to display their products to customers, customers in the online store can find the best-selling products with ease.
Ease of accessing and benefiting from customer data.
Store customers do not mind sharing their data such as phone numbers and e-mail, and the store owner can analyze this data to provide better service to your customers and build a strong relationship with your customers through marketing plans that meet their needs and desires.

You now have an integrated idea about the concept of electronic commerce, how to start it, and its advantages now